Digaboom Archives for John Francis

Scoping Digital Marketing Projects

September 6, 2016 | , | by

Scoping Digital Marketing projects can be as much art as science. But understanding the most significant cost drivers can stack the deck in your favor.

Overcoming the Conflicting Agendas of Digital Agencies & Freelancers

June 14, 2016 | | by

Can you balance need to have a full range of in-house expertise with ability to fully utilize those skills?

Summer Sixteen Revisited

June 10, 2016 | | by

Today's #TheFridayDozen playlist takes one more crack at songs about summer.

2016 MITX Awards

June 6, 2016 | | by

After twenty years of MITX awards, we are happy to see they are still going strong.

You Are Your Brand

March 17, 2016 | | by

Building a brand is as important for Freelancers as it is for consumer products companies - and politicians.

Beware the Ides of March

March 14, 2016 | | by

(or, Oh sh*t, I overlooked so many things this tax year that are costing me $$$!)

Don Draper or Straight-line Execution

June 4, 2015 | , , | by

Don Draper comes at a premium. Is that what you want?

You Are What You Eat (applies to Digital Agencies as well)

June 2, 2015 | , | by

That sound advice you received as a kid is equally relevant in the Digital Agency world.

Choosing Speakers, Colleges and Digital Agencies

June 1, 2015 | , | by

From a veteran of all 3 When I was a kid, my father had an electronics store that I worked